Figure your postcard ROI with this handy calculator. A lot is made sometimes of "response rates" or "number of leads", but there's really only one number that matters when you're talking about marketing and that is the amount of profit that it generated—the Return on Investment in actual dollars. Use this handy calculator to figure out what yours' is or what it might be. If you're not sure what numbers to enter, just give one of our Account Reps a call—they are postcard marketing professionals and they can help you.